Benefits of Choosing a Local Web Development Business

Most people who want to sell products on the Internet employ a web developer to create the website they use for their online business. Sometimes, these business owners will seek out offshore freelancers who are willing do the work at a much lower rate. Even though you may end up with an excellent website, you should be aware of the possible consequences of choosing price over substance. You may soon realize that it would be in your best interest to go ahead, pay a little more, and support a business locally. When you choose a local web development business, you will always have the opportunity to directly work with the web developer or developers.

By choosing to support website development in Australia, you will receive personal attention that you may not receive if you choose to take your business offshore. This is especially important for those individuals who like to be face-to-face while attending to their business. This results in trust being developed between both parties that can be beneficial for the business relationship. If you maintain a personal connection with your website designer, your website will turn out more tailored to you and your business needs. By working together, you will also know that you are not being scammed which unfortunately is a common occurrence on the Internet these days.

A local web development company will fully understand the locality as it already knows the local customers that need to be targeted, areas where you operate, and your local competitors. Every culture shares some common experiences and stories, and only a local web development company can relate those experiences through your business on the Internet.

There are numerous economical means to communicate with people around the world, but some find that they run into the common obstacle of trying to understand someone who does not share their language. When you choose to do your website development in Australia, they will likely speak your language and there will be a variety of ways to contact your designer. There is also a sense of reassurance in being in the same room with a designer when you are working out the details of how you would like your website. You are able to point out any discrepancies between the designer’s and your visions immediately. Another problem with working with someone on the other side of the world is the time difference. Usually when you are awake, they are asleep and vice versa. When hiring locally, you will know for sure what the company’s business hours are and that they will be open when you are available.

Another good reason to choose a local website development company is that it will help boost the local economy, which in turn may create more business for your company. If you own a business in your community for which you want to create a website, your best bet to find a website designer who understands the psychology of your target demographic is to hire locally. Many people feel more comfortable dealing with a business that they know is local. A great way to let your potential customers know that you are a local business is to add a little regional spice to your website, whether it be through the pictures included in the site or the layout and colors used on the page. This is often important in areas related to website design such as Search Engine Optimization or SEO.

Outsource Your Website Design and Web Development Needs (Safely)

If you’re like most business owners you know that you need to have an internet presence in order to reach a more expansive audience. The problem is that you probably don’t have an unlimited budget with which to build your internet presence through avenues such as having a custom website designed, hiring a search engine marketing / optimization (SEM / SEO) expert, and paying for pay per click (PPC), blogging, article posting or banner ad marketing.

Well, the good news is that needing more services than one can afford in the general market is a very common issue. And like most common challenges in the business world, there are at least a few ways to get around this problem.

First, before you even begin searching for a web development or marketing firm you need to take the time to think through your precise needs. When looking to promote your business, information or services online some crucial questions you must ask yourself are:

1) What exactly will the main purpose of my website be (deliver information, increase local on-site sales, generate internet based sales, sell advertising, save money by enhancing the efficiency of your current site).
2) What size budget are you working with? Later in the article we will suggest a range of reputable providers who’s services range from very inexpensive to relatively costly. We’ll also note some of the differences in quality you can expect based on what you pay.
3) Have you thought through your service needs well enough to explain them to a competent designer or developer? Clearly understanding what you are looking will significantly increase the odds that you actually receive it. If you want a website developed, take the time to actually find similar sample sites you can send your web team to so they have an idea of what you want.

Because this holds true for just about any graphic design or website development services an employer (you) would need, most professional website design firms should actually provide you with a questionnaire or “creative brief” that will help you think through and then clearly state what you are looking for. Such briefs should ask you about your company, other designs you like, color schemes you prefer etc.

Secondly, now that you’ve thought through the services you require, it’s time to start looking for a suitable provider.

The good news is that there are literally thousands upon thousands of website design, graphic design, search engine marketing and SEO companies out there for you to choose from. Oh wait, maybe that’s the bad new… With so many providers in the market you might need some help finding the best web service provider for you.

Here are a few suggestions that will help you identify a company to start your design project with:

1) Check out Craigslist.org. Craigslist is the most active internet based classified ads website in existence. Because this site is free to use, and it receives literally billions of page views each month, a good number of national and local service provider advertise their services on it. Website design, graphic design and web development service providers can generally be found in the “Creative Services” or “Computer Services” sections on Craigslist.
2) Run a search for “XYZ directory” and you find websites that maintain extensive lists of whatever service providers you require. Note: replace the “XYZ” with the type of service you need. For example, you might search for “Website Designer Directory.”
3) If you’re not in the mood to do the research for yourself here are some reputable, and national, web development providers:

Logoworks.com : This firm is a well respected website and logo design firm. Their prices are on the high side but if you’re not too budget conscious you’ll find that they produce quality work. I’d probably go with them for medium scale jobs in the range of $5,000 to $10,000.

InkBlotDesignStudios.com : Ink Blot Design Studios is a national web development company that established itself by providing premium quality website and logo designs at wholesale prices. If you’re budget is between $39 and $5,000 then they are a great choice.

Volusion.com : These guys are for the big boys. Their logo designs alone cost around $600 (vs. $39 Logos from Ink Blot Design Studios and $299 Logos from Logoworks) and their template based websites can cost $3,000 (vs. $400 from other companies). However, if you are looking for prestige (a perfectly reasonable desire) and you’re willing to pay for it then this might be a no-brainer.

Of course, there are other options for outsourcing your design projects (guru.com, odesk.com etc) but we didn’t include a review of them here because of the frequency of complaints they receive from past clients who tried to hire really cheap workers from overseas and ended up getting burned out of their money. That’s not to say that you can’t find great service providers on sites like those; you can. You’ll just have to be extra cautious so that you don’t end up losing your money and/or being disappointed with the product you receive.

Final note, I didn’t talk specifically about SEO services much in this articles because you can find those same services from via the means suggested for finding website developers and logo designers. You can also check with the companies I mentioned above because some of them provide SEO and SEM services as well.

Good luck with your new website and/or graphic designs!

Use Joomla CMS for Web Development and Manage Your Content With Ease

It’s important for businesses to have a feature-rich and user-friendly website to score well on the internet. Since a lot of opportunities and prospects generate online these days, every business will thus need a website to realize their potential in true sense. The website in question should be powerful and functional to help your business get an edge in the market. So, you will need to first choose a proven content management system (CMS) or platform and then hire an expert to get the website developed. The platform should be rich in features and functionality to ensure success to your business.

At present, there are a variety of software packages available for building, organizing, managing and publishing content for web-based applications. Most of these software claim to bring great results for websites, blogs, mobile apps and intranets in more or less the same manner. However, you should be careful in selecting the one as you will need a platform that suits your needs perfectly. Among the list of available options, Joomla is one such CMS, which brings an award-winning platform for web development. It has scalable MVC architecture and therefore considered quite helpful for building web applications. It is also packed with features for quality web development.

More so, Joomla is an open source multilingual CMS platform that brings support to 66 languages and helps in creation of websites in multiple languages. With this kind of language support, any business can enhance their reach and get to cater a much larger and wider audience across the world. Furthermore, this platform enables simple and easy updates, and in fact, brings to the domain the much-envied feature of “One Click Version Update”. More so, it has an integrated help system so that users at every level find it easy to manage and operate this platform.

In addition, it brings the Media Manager tool to let files and folders be uploaded, managed and organized in a simple manner. Its banner manager option creates the prospect of adding advertising and monetizing the website as it’s now easy to create campaigns and add banners to get clicks and impressions. Similarly, it has features that help in adding of several contacts and categories to make websites a rich source of information. Not to forget, it also brings the feature of built-in smart search feature so that visitors to your website never face any issue in searching any information.

The best thing about Joomla is its wide range of features of content management which makes the task of managing your content a cakewalk. Creating and editing content has gone extremely easy and breezy, and it’s now simple to publish the content with just few click alone. What’s more, frontend editing is now a reality and there is absolutely no need to log into the admin section for doing any changes to the content. In a sense, managing content is not tough anymore and Joomla has added more simplicity to the entire content. So, you should select the right platform for your web development projects to realize your business goals.